Imported from IDC EMEA
How to Achieve Retail Innovation Excellence
Visit here (https://www.idc.com/getdoc.jsp?containerId=US44088518) to learn more about the IDC MaturityScape, which describes the key characteristics of the five maturity stages of retail business model innovation, range from the lowest Ad Hoc stage (defined as "stuck in legacy") to the most mature Optimized stage (defined as "innovation-culture-driven"). This IDC study shows how retailers should fundamentally point at business model innovation through the development of an innovation culture, the definition of an innovation strategy, the execution based on a retail commerce platform, and the attainment of long-term profitable growth — building up what we call retail innovation excellence. E-mail us at insightseurope@idc.com for more information.